Required Skills:

  • 8+ years professional experience, with 4+ years on Adobe Launch and 2+ years on Adobe Target
  • Must have hands-on experience in creating Analytics solutions design, implementation and integrations.
  • Adobe Launch, Data Layer implementation hands-on experience
  • Implementation experience with AEM website
  • HTML5, CSS3, JavaScript & jquery
  • Lead the effort to gather, analyze and model client data using Analytics and techniques to develop quantitative and qualitative business insights and improve decision-making.

Roles and Responsibilities:

  • Adobe Launch based tag management implementation experience
  • Team lead experience with technical guidance and task management
  • Analytics Certification from Adobe
  • Work with business partners to define Key Performance Indicators, (KPIs), for new projects/enhancements.
  • Define the best analytics reporting approach using Adobe Analytics Product Suite.
  • Strong Knowledge in HTML, CSS3, JavaScript & JQuery is mandatory
  • SPA Analytics knowledge
  • Should have able to drive actionable insights out of data. Strong analytical capabilities.
  • Global Report Suits Management
  • Strong experience in all the types of activities like A/B test, Automated Personalization, Experience Targeting, Multivariate Testing, Recommendations.